We orchestrate
personalized Hybrid Experiences at every touchpoint of the consumer’s lifecycle

Our Identity


We cultivate and improve brand - human relationships using sophisticated 360o processes

We build services and programs to reach Families & One2one consumers at every stage of their customer journey


We have high value unique customer data from different audiences

For over 26 years we have shared the values that matter most to our customers

Introducing Hybrid strategy

Hybrid marketing is a promotional approach that combines traditional marketing and digital marketing. We introduce and apply this marketing strategy through our direct and digital experience programs and services. Trial combined with Digital is our main strategy for all brands.



Our direct experience approach is based on product TRIAL and EDUCATION. We give the opportunity to consumers to touch and use your product and services.



Our digital experience approach comes hand in hand with product trial and education to meet consumers on the digital world as well.



Trial & Digital is our main strategy for all brands giving the ultimate Hybrid experience to the consumers. The experience is always Data Driven Culture Driven Omnichannel Driven

Our brands hub

Our branded programs and services are introduced under three main categories. Our brand-new innovative programs and services, our powerhouse of direct experience programs focusing on trial and education and finally our digital initiatives aiming to meet consumers online.

Hybrid communication pillars


Family Experience

We identify the right moment / Point of Market Entry of the family lifecycle and deliver relevant content, creating emotional connections with brands.


One2One Experience

We understand the needs of the individual consumers and deliver them personal, contextually relevant content at the right moment of their lifecycle.


Digital Experience

We enrich consumers’ direct experience by applying the best online data-driven strategy, with the most innovative way, wherever consumers may be.

What clients say about us

"In the context of CRM solutions, I would unreservedly recommend Care Direct both as a consultant and as a partner in their implementation."

Afentra Karamolegou Brand Manager Inco Retail MED Marketing

What clients say about us

"For 15 years, Care Direct has been our strategic partner in Database Management and CRM services. Its contribution was crucial to the GDPR harmonization process. The experience & ability of Care Direct executives to fully understand our needs is one of a kind!"

Yannis MouzakiotisBrand Planning & Activation Manager Tobacco Max brands SEE

What clients say about us

"Care Direct helped Sudocrem reach 85% of new mothers in Bulgaria on annual basis – a communication channel which has been a key awareness & trial pillar – and substantially contributed us to become market leaders in Bulgaria."

Snazhana MitevaSr. Product Manager CHC Actavis - a TEVA company

What clients say about us

"Our company has been working with Care Direct for 12 consecutive years, since the very moment Igienol brand was born in Romania, back in 2010. All these have translated into significant sales and market share increases."

Daniela PlacintaruStrategic Marketing ManagerInterstar Chim S.A., Part of Eureka Group

What clients say about us

"Excellent quality execution in a timely manner!"

Ahmed Azzam Senior Brand Manager & Commercial Leader | Home Care IP&G Gulf

What clients say about us

"Reactivity and a good communication allowing us to work on a real partnership model."

Alexandra Rousseau Brand Manager | Home Care IP&G Gulf

What clients say about us

"Care Direct have been a very collaborative and essential partner for our business , with an extended fruitful relationship. They have been proven to be creative, collaborative and very resourceful, always able to think out of the box and provide solutions, key point with them is GREAT client service and being always on top of all needed details. Thank you guys. Wish you all the best!"

Ahmed Fouad Category Activation Manager Reckitt Benckiser

What clients say about us

"Care Direct has been our partner for years at Nivea. We can always rely on them for accurate and reliable execution of agreed plans, with clarity and consistency over the years. Thank you to the team!"

Morgan Shaw Senior Brand Manager Nivea Beiersdorf

What clients say about us

"Working together resulted in 5 times the reach at 1/3 of the cost the company was paying before with other agencies. With that, I have come to depend on Care Direct in every other company I have moved to since Reckitt Benckiser; whether it was Kellogg’s or Sanofi."

Mai Daoud Growth Hub Head for Turkey Middle EastSanofi Consumer Healthcare

What clients say about us

"Since 3 years, we have been served with excellent services by Care Direct that had always improved our confidence on the agency.. We have been recommending our other Business Units and Distributor Partners to go with Care Direct for best services experience."

Muhammad Shahbaz Chaudhry Trade Marketing Manager – Chocolate/Ice Cream Division KSA IFFCO

Our Clients